RDCoder enables optimal qualitative and quantitative data collection in a structured yet flexible manner, aggregating F&B experiences from your team members around the world. Using our methodology & media-forward technology, you’ll be asking better questions to get the answers you need to make more confident decisions for your business.
Manufacturers and Food Service Operators use RDCoder to identify, create, and develop gold standard recipes, precise formulas, provide insight into plant trials, and document sensory evaluations. Our tool will become your digital lab book, capturing your teams tribal knowledge to rely on when working with your colleagues, suppliers, co-packers, and customers.
RDCoder makes it possible to have virtual eyes and ears in every one of your locations and daily operations. Automatically aggregate data from your customized forms & surveys for you to access anywhere for running analytics on small things that make big differences.
Blending anthropology, ethnography, culinary arts, and sensory & food science, RDCoder brings a virtual harvest of meaningful consumer understanding that is the very foundation of creating successful ingredients, menu items, and consumer goods.